Practicum on Business Plan
bbasemester 6
Unit 1: Introduction and Application of Business Model with Business Plan
Understanding of different business models
Use of business model in designing the business plan
Business Plan and its uses
Assembling a Business Plan
Idea Generation and brainstorming
Idea selection
Group task: A Real-life case discussion on an entrepreneur's journey.
Unit 2: Feasibility Analysis, Market Analysis and Strategy Formulation
Feasibility Analysis
Market analysis
Recognizing opportunities and SWOT analysis of a selected market.
Formulating strategies based on market analysis.
Group task: Conduct a SWOT analysis for their own business or a chosen market
Unit 3:Opportunity Mapping and Customer Profiling
Successful customer targeting strategies.
Methods to reach target customers effectively.
Developing a competitive landscape, including key competitors, their offerings, and their market
share.
Group/ Individual task: Develop a customer profile for their business
Unit 4:Financial Plan and Analysis
Important Assumptions and Key Financial Indicators
Break-even Analysis
Projected Profit and Loss, Projected Cash Flow, Projected Balance Sheet, Financial Ratios
Group/ Individual task
Unit 5:Crafting Compelling Business Plan
Structure and components of a business plan.
Workshop on Writing and refining a business plan
Peer Learning - Feedback and improvements.
Group/ Individual task: Draft a business plan for their own business or a hypothetical project.
Unit 6:Pitching and Presenting Business Ideas
Presentation Skills Workshop- Delivery techniques.
Group Practice - Pitching business ideas.
Peer Learning- Constructive criticism and suggestions.
Group/ Individual task: Refine their pitch based on feedback.
Unit 7: Final Presentations and Reflection
Final Presentations - Each participant presents their business development proposal.
Feedback and questions from the group.
Participants reflect on their learning and set future goals.