BBS Business Research Methods

bbsfourth year

The course comprises introduction to research, different types of research, literature searching andframe working, research design issues, measurement, scaling, sampling, data collection and analysis,research proposal and report writing .

Chapter Wise Notes Question Banks Syllabus Chapter Wise Questions

Faculty of Management

2077

Bachelor of Business Studies

Business Research Methods

MGT 221

Full Marks: 50

Candidates are required to give their answers in their own words as far as practicable. The figures in the margin indicate full marks.

"Section A"

Brief Answer Questions Attempt ALL questions.

[5*2=10 ]

Define research problem.

[2]

What does management research mean?

[2]

State any four features of research design.

[2]

Differentiate between null and alternative hypothesis used in management research.

[2]

What is thematic analysis?

[2]

"Section B"

Short Answer Questions . Attempt any two questions

[2*10=20 ]

Describe the basic principles of research design. Also mention the criterion of good research design.

[10 ]

State and explain about research proposal. Discuss the essential steps of proposal writing.

[10 ]

Describe the methods of primary data collection. Also write down the sources of secondary data.

[10 ]

"Section C"

Attempt the question

[5*1=5]

Write short note on any ONE:

a. Role of hypothesis in research works.

b. Likert scale of measurement

[5]

"Section D"

Comprehensive Answer Questions Attempt any ONE question.

[1*15=15]

Explain the purposes and types of research report. Also mention the procedures of writing research report.

[15]

Explain the qualitative and quantitative research. Discuss the various methods of qualitative research.

[15 ]